Is summer the right time to set up a gift card solution? One look at Google trends with ‘gift cards’ as your search term will show you that searches for gift cards spike every year in December but bear with us. It’s no surprise that this is the most popular time to see people looking for gift cards since gifting is something we love to do at Christmas and more and more of us prefer to give a gift card these days. They’re a great way to make sure the person you are gifting can get something they really want and let’s be honest they’re easy to buy too.
They aren’t just a win-win for gift givers and giftees; the businesses selling those gift cards also win. With an easy-to-set-up gift card solution you can capitalise on seasonal gifting but the real beauty of a gift card solution is that once you set it up you can let it run for the full 12 months of the year.
Reasons to add a gift card solution in summer
Now, you might think it’s far too early to add a gift card solution to your business, but there are many great reasons to add one today. We all know how busy life and work can get and before you know it you’ve missed your opportunity to add a gift card to your business.
By setting yourself up early you’ll have time to get familiar with all of the features, templates, analytics, and reports that come as part of your gift card solution. Give yourself some time over the summer to get to know your gift card solution and you’ll set yourself up for successful gifting this winter.
It’s never too early to plan ahead
There are any number of celebration days throughout the year that call for a gift card. If you are tired of missing out on gift card promotions for Mother’s Day, Father’s Day, Valentine’s Day, Black Friday, Christmas gifting, or any of the special days that impact your business we’re here to help. Get started with crave.cards today, plan ahead with your marketing campaigns, and you won’t miss out anymore.
Setting up an account in the summer will give you some pressure-free time to create your own custom gift cards for the events that matter most to you and your customers. Give yourself time to test your gift cards and your email templates, get to know your reports, and understand your analytics so that when you are ready to start offering gift cards you are already an expert in everything gift cards.
Doing this over the summer will set you up for an amazing season of gifting later in the year. Interested in trying out one of our crave.cards plans and ready to request a demo? We’d be delighted to take you through the front end, back end and answer any questions you may have.